Why Uber and Lyft Feature Competitors Who Could Cannabalise Them

Why Uber and Lyft Feature Competitors Who Could Cannabalise Them

Last year, Uber announced that it will start showing Lime scooters and Jump bikes in Uber app. On surface, it looks like this move will cannibalise Uber’s cab business. Per trip revenue made by Uber is much higher in case of a cab than in case of an e-scooter or a bike.