Elon Musk is known for his incredibly ambitious, multi-year visions for the future. Tesla’s initial Master Plan, funding cheap vehicles with expensive ones, was realized with the Model 3. Now the Cybertruck is part of a whole new Master Plan that has much more to do with SpaceX than Tesla. You might love the Cybertruck, or you might hate it, but it was never designed for you. Cybertruck was designed to be extremely rugged, Mars rugged.