Facebook, Google, Amazon. Everybody seems to be out to get your data. No wonder, monetising data is a massive business that propelled centralised data controllers to the market cap stratosphere. But what do you get for giving away your data? A “free” service, if you are lucky, and a breakdown of democracy if you are fresh out of luck. Consequently, a number of people are pushing the idea that users should control their data using self-sovereign identity (SSI) management systems (like sovrin) and interoperable data pods (such as inrupt). As it turns out, though, this approach has a number of fundamental issues as well.