How One Company Is Using Analytics and Tech to Reduce JUUL Usage

How One Company Is Using Analytics and Tech to Reduce JUUL Usage

What started as a less harmful alternative to smoking has become one of the biggest health crises in the United States; vaping. Despite the decades of anti-smoking campaigns pushed by public health groups, vaping became increasingly popular. According to a Gallup survey, nearly 8 percent of Americans vaped, and almost one in five 18 to 29-year-olds reported vaping regularly.