Call a spade a spade

Meaning, if a brand drives the story’s production, the story should be accredited to the brand. Many brands employ many smart and capable technologists who put in hard work and long hours into writing great technology stories. We made the Brand as Author Program so that businesses can publish these quality technology stories. When a publisher is upfront that a brand produced a story, an advertisement is created in the author bio.

read more: Accreditation as Advertisement

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