A Deep Dive Into Product Manager Roles and Responsibilities

A Deep Dive Into Product Manager Roles and Responsibilities

Product Manager as a function or practice is fairly old now. It has been around since 1931 (well at least in theory). It originated from a memo written by Neil McElroy, an Advertising Manager at Proctor and Gamble. He wrote this memo to the Executive Team of P&G suggesting the need of a “brand man”, a person solely responsible for the product and not the business.